Christmas Masquerade Holds Fire in Xiamen Clothing Rental Market

On Christmas Eve, some people chose to go home and some people chose to go out. Naturally, there were some young people who chose to open various parties and frenziedly enjoyed a return—a fancy dress party and a rave party held up the city’s clothing rental market. Many cities such as Beijing and Shanghai had a large-scale apparel rental service system a few years ago, and the corresponding service industry in this city has only emerged this year.

On Christmas Eve, Chen X and a couple of girlfriends had a Christmas party. She told reporters that special gatherings such as "Christmas Party" and "The Halloween Party" are very important for "props", especially clothing. “Special clothes” are basically all in the thousand dollars if they are ordered, but it is very likely that they will only be worn once. There is no need to buy them, so there is a market for leasing. Chen ** told reporters that at present there are some shops in the city that specialize in providing all kinds of clothing rental, luxury goods, animated imitation costumes, evening dresses, etc. In the past, such stores were generally dedicated to providing costume rental companies for performance companies. In places where young people like Lotus Root and Zhongshan Road gather, similar shops can be found.

The reporter also learned that this year, the city's Lotus and other business circles, also opened a lot of professional cosmetic stores, prices ranging from 30-80 yuan.

In fact, clothing rental and professional makeup are not only the fire during the holiday period, but it is usually welcomed by many consumers. During the interview, the reporter found that “interviewing apparel leasing” and luxury leasing really have a certain consumer population, especially brand-name luxury goods, similar to LV, GUCCI and other international famous products, the rental of clothes and bags costs 300-500 yuan per day . The demand for ordinary clothing is mostly for students who have just left the school to find a job.